{"id":9012,"date":"2026-03-18T14:49:38","date_gmt":"2026-03-18T07:49:38","guid":{"rendered":"https:\/\/ebookread.id\/?post_type=product&#038;p=9012"},"modified":"2026-03-18T14:57:50","modified_gmt":"2026-03-18T07:57:50","slug":"building-brand-resonance-reputation-with-csv","status":"publish","type":"product","link":"https:\/\/ebookread.id\/id\/produk\/building-brand-resonance-reputation-with-csv\/","title":{"rendered":"BUILDING BRAND RESONANCE &#038; REPUTATION WITH CSV"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p><strong>Penulis :<\/strong><\/p>\n<p>Assoc. Prof. Dr. Masmira Kurniawati, CIPE., QCRO., DSBIZ.<br \/>\nProf. Dr. Gancar Candra Premananto, CDM., QCRO., AIBIZ.<br \/>\nAssoc. Prof. Dr. Norizah Mustamil<br \/>\nAssoc. Prof. Dr. Amena Sibghatullah<br \/>\nTri Rahardjo, MM., CPR., CDM.<\/p>\n<p><strong>ISBN : 978-634-7431-77-6<\/strong><\/p>\n<p><strong>Jumlah Hlm : viii + 152<br \/>\n<\/strong><strong>Ukuran : 15 x23 Unesco<\/strong><br \/>\n<strong>Kertas : Bookpaper<\/strong><br \/>\n<strong>Tahun Terbit : 2025<\/strong><br \/>\n<strong>Editor : \u2013<\/strong><\/p>\n<p><strong>SINOPSIS<\/strong><\/p>\n<p>\u201cBuilding Brand Resonance &amp; Reputation with CSV\u201d explores how modern businesses can move beyond traditional corporate social responsibility (CSR) toward creating shared value (CSV) as a strategic approach to sustainable growth and brand development. The book examines the ethical foundations of business sustainability, the integration of CSR and the Sustainable Development Goals (SDGs) for risk mitigation, and the transition from philanthropy to purpose-driven innovation. It also highlights how CSV initiatives enhance brand equity through deeper consumer connection\u2014known as brand resonance\u2014and provides practical tools to measure social and financial impact using the Social Return on Investment (SROI) framework. Through real-world examples and case studies, this book serves as a comprehensive guide for organizations aiming to build strong reputations, foster stakeholder trust, and achieve meaningful societal impact while maintaining profitability.<\/p>\n<p><b data-path-to-node=\"20\" data-index-in-node=\"0\"><br \/>\nSpesifikasi Produk:<\/b><\/p>\n<ul data-path-to-node=\"21\">\n<li>\n<p data-path-to-node=\"21,0,0\"><b data-path-to-node=\"21,0,0\" data-index-in-node=\"0\">Judul:\u00a0<\/b>BUILDING BRAND RESONANCE &amp; REPUTATION WITH CSV<\/p>\n<\/li>\n<li>\n<p data-path-to-node=\"21,1,0\"><b data-path-to-node=\"21,1,0\" data-index-in-node=\"0\">Format:<\/b>\u00a0E-book PDF<\/p>\n<\/li>\n<\/ul>\n<p data-path-to-node=\"22\"><b data-path-to-node=\"22\" data-index-in-node=\"0\">Siapkan bisnismu untuk masa depan. Amankan akses e-book ini sekarang hanya di ebookread.id!<\/b><\/p>","protected":false},"featured_media":9013,"template":"","meta":{"_acf_changed":false},"product_brand":[],"product_cat":[67],"product_tag":[139,34,88],"class_list":{"0":"post-9012","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-non-fiction","7":"product_tag-building-brand-resonance-reputation-with-csv","8":"product_tag-ebook","9":"product_tag-non-fiction-book","10":"infinite-scroll-item","11":"sales-flash-overlay","12":"woocommerce-text-align-left","13":"woocommerce-image-align-left","14":"do-quantity-buttons","16":"first","17":"instock","18":"sale","19":"virtual","20":"purchasable","21":"product-type-simple"},"acf":[],"_links":{"self":[{"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/product\/9012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/media\/9013"}],"wp:attachment":[{"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/media?parent=9012"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/product_brand?post=9012"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/product_cat?post=9012"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/ebookread.id\/id\/wp-json\/wp\/v2\/product_tag?post=9012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}